Sega, the once proud innovator of console design, is back in the gaming hardware business! Only not in the fashion you might think. The company has just rolled out a trial of its Toylets system, which embeds a pressure sensor into otherwise innocuous urinals and gives life to every bad piece of joystick-related innuendo you ever heard. Four games are available right now, to be enjoyed through a display mounted at eye level, including one where the intensity of your delivery helps blow a girl's skirt up and another that offers (asynchronous!) multiplayer competition. The latter game matches you against the previous dude to have used the porcelain repository, thereby finally providing Japanese men with a measurable way to settle pissing contests.
Here's the story plus a SFW video with a peeing statue demonstrating this hardware. This is better than the advertisements many restaurant and bar urinals have displayed above them. Via David Strom and, as always, kudos to Tyler Cowen for the MIE tag.