Taco Bell officials are learning about market disciplinary measures the hard way.
"Clearly, we have seen sales decline, but (it's) way too early yet for us to say what the financial impact is," he said.
Meanwhile, southern Minnesota and northern Iowa Taco Johns had a similar problem:
A suspected E. coli outbreak that began in Iowa widened in Minnesota on Tuesday, with health officials linking 14 apparent cases to Taco John's restaurants in Albert Lea and Austin.
No word yet if bad lettuce is to blame.